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Brands under the hammer in Second Life

The Second Life blogosphere is igniting with the news that the listing guidelines for Second Life’s marketplace, xStreetSL, have been tightened up.
Essentially, it’s now prohibited to sell any virtual goods that resemble a real-world brand. That’s no shock and probably reasonable. The contention is over the ban on avatars that resemble actual celebrities. It’s [...]

The trademarking of an avatar

Late last year, Grossman Tucker Perreault & Pfleger announced that they had successfully registered as a trademark the multidimensional likeness of Aimee Weber, the Second Life avatar of New York content-creator and businesswoman Alyssa LaRoche.
While GTP&P referred to it as a groundbreaking decision (it is — groundbreaking is another word for ‘first’), [...]

Virtual world IP: not a steal

Virtual environments and the public Internet sport a bewildering array of economies, from purely fantasy economies to real money trading between users. Fundamentally, many of these are currency-based economies which we all understand – you purchase something you value and give something of value in exchange. That is, you buy something you want with [...]

Episode 5 of TMJ Podcast – Law and Virtual Worlds

Episode 5 revolves around a fascinating interview with Dr Melissa de Zwart, Senior Lecturer and Director, Teaching at Monash University’s Law Faculty.

 
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Law and regulation of virtual worlds seminar

Melbourne keeps on churning out interesting virtual worlds events. This time it’s a seminar titled “Law and Regulation of Virtual Worlds”.

The details:
Wednesday 25 June 2008, 4 – 6.30 pm
Monash Centre for Regulatory Studies
Monash University Law Chambers
472 Bourke Street Melbourne
Key Speakers
Gary Hayes, Director LAMP @ AFTRS and Head of Virtual [...]