Metrics for virtual worlds
January 1, 2008
Business-oriented site Metaversed is running a very interesting story on metrics in Second Life and the implications for business. To date, measuring the amount of activity in worlds like Second Life has been fraught with inconsistencies and downright impossible in closed worlds like World of Warcraft. Of course, traffic numbers don’t equate to engagement, the real holy grail for business.
Popularity: 3% [?]
Discuss on our forums
Comments
Add New Comment
Thanks. Your comment is awaiting approval by a moderator.
Do you already have an account? Log in and claim this comment.
Add New Comment
Trackbacks